Medical Practices and Health Care Practice Group Teleseminar


November 17, 2022

2:00 PM ET

Speaker: Lee Frederiksen (Hinge Marketing)

Description: How to Help Prospects and Clients Buy from You More Often and More Quickly

The marketplace has shifted. In the past two years, this dramatic shift has profoundly reshaped the behavior of buyers – in many cases, more so than in previous crises in recent memory. Hinge’s ongoing research on buyers and sellers helps them track those changes – and how to use this information to help professional firms win more business – again and again, in shorter cycles. 

Lee Frederiksen will uncover the latest data on CPA buyers and explore buyers’ thoughts about their providers, their top challenges, and their sources of information. You’ll learn where buyers are looking, what tips the scales in favor of providers, and more.

Takeaways:

*What buyer challenges or priorities have shifted?
*Are referrals still a sustainable marketing strategy?
*How are buyers searching for and evaluating professional services firms?
*How do you address changes in buyer behavior and engage your critical key audiences?

Participants will earn one hour of CPE credit.

Note: To ensure the privacy and security of BKR's telemeetings and webinars, all registered attendees will receive a link with the log-in information prior to the event.

Download Medical Practices and Health Care Teleseminar Recording